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This edited version has been archived due to the length of time since original publication. It should not be regarded as indicative of the ATO's current views. The law may have changed since original publication, and views in the edited version may also be affected by subsequent precedents and new approaches to the application of the law.

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Edited version of your written advice

Authorisation Number: 1051379428735

Date of advice: 31 May 2018

Ruling

Subject: Publishing expenses

Question 1

Are Pre-Publication Expenses incurred by Company A as part of its Pre-Publication Process deductible under section 8-1 of the Income Tax Assessment Act 1997 (ITAA 1997)?

Answer

Yes.

Question 2

Is the Master Copy of each print title and digital content produced at the end of the Pre-Publication Process an item of trading stock for the purposes of section 70-10 of the ITAA 1997?

Answer

No.

Answer

This ruling applies for the following periods:

1 January 20xx to 31 December 20xx

1 January 20xx to 31 December 20xx

1 January 20xx to 31 December 20xx

1 January 20xx to 31 December 20xx

Relevant facts and circumstances

Introduction

Company A is an Australian tax resident company and is part of the Company A Group.

Since its incorporation, Company A has carried out its publishing business in accordance with Company A Group’s corporate strategy.

Company A’s overall business operations are broadly split into two business units, namely:

Business Unit A constitutes the majority of the day to day activities undertaken by

Company A

(NB as the Pre-Publication Expenses (as defined below) forming the subject of this ruling and questions 1 and 2 above are only relevant to Business Unit A, no expenses of any kind related to Business Unit B are referred to in, nor addressed by, this ruling.)

Business Unit A: the Pre-Publication Process

Overview

Products of Business Unit A include print and digital content based on Master Copies, course design and development and the delivery of online learning courses.

Company A is required to continually develop new content for the above products that is relevant and/or tailored to the Australian market. This content is developed with insight from each key market segment in order to best meet local needs and opportunities.

Business Unit A currently employs people in the finance, Human Resources, legal and technology departments. Company A employees perform specific and defined roles in relation to the development of print and digital products. Regular activities also include support from in-house departments for functions such as accounting, finance, human resources, information technology, etc.

The lifecycle of the two products, print and digital content produced by Company A as part of its standard Business Unit A processes, can be categorised into ‘Pre-Publication’ and ‘Post-publication’ process, as detailed below.

Pre-Publication Process

Specific activities undertaken in Business Unit A are highly structured and divided into project phases spanning from concept inception through to manufacturing (for final print content) and uploading onto digital platforms (for final digital content).

Comprehensive systems and processes are in place to ensure that these activities are performed and managed in a standardised and routine manner and that their outcome is thoroughly monitored, documented and reported to relevant stakeholders.

The Pre-Publication Process lasts approximately 2-3 years and is comprised of the

following four key phases:

This includes the exploration and identification of market opportunities that drive

new content development. As part of this phase, Company A aims to create concept

abstracts, set product goals and outcomes, create content plans, define program

components and writing schedules and set proposed publication dates. Both

internal employees and outside contractors can be involved in this process.

Project components are set up in Company A’s accounting software

which details costing information, specifications, sales estimates, pricing etc. Full

profit and loss statements are then created for project components and modelling

is performed for various costing scenarios. As a general rule, a separate

component budget is created for every product which will have its own revenue

stream.

Business cases are integrated with proposed profit and loss statements for various

costing scenarios. These business cases are then presented to Senior Management

for consideration of relevant projects. Once approved, budgets are released in Company A’s accounting software. Budget spreadsheets and work-in-progress (WIP) accounts are

created in the system. These expenses are then recorded and monitored

against a project for the duration of the Pre-Publication Process.

This involves the identification and retrieval of any archived source materials

required for content authoring (e.g. previous editions). Company A develops sample

design plans and manuscripts, cover and text design and creates relevant artwork.

These activities are primarily undertaken by external vendors (e.g. authors are

contracted to write new books).

This comprises the undertaking of a structural and copy edit of full books, checking

artwork briefs, and editing artwork grids and styles with reference to annotated

text design. Designs are finalised and a page review process is undertaken. During

the editing phase, there is usually two to three rounds of review and revision. This

phase is primarily undertaken by external vendors.

This consists of a ‘Pre-press Process’, which includes the undertaking of additional

proofs and confirmation of specifications (e.g. cover and paper stock, trim size

etc.).

At the completion of the Pre-press Process, a Master Copy of each print title

and digital content is created in electronic form. This Master Copy does not form

part of the physical materials that make up the printed books, nor is it

manufactured in any way. Master Copy development is the final stage of the Pre-Publication phase.

Accordingly, the relevant expenses addressed and answered by the questions asked in this ruling are Company A’s internal labour costs and the external vendor costs incurred by it in respect of the following Pre-Publication activities (Pre-Publication Expenses):

Text design

Cover design

Typesetting

Text corrections

Text and cover separation

Animations

Author fees

Page make up

Composition

Film

Artwork

Photos

Text and cover illustrations

Alterations

Plates

Permission research and fees

Scanning

Editorial costs

Gallery and page proofs

Sample pages.

It is noted by the Commissioner that in respect of the work produced by external vendors (predominantly the provision of authorship services), copyright protection will automatically come into existence in relation to work performed by such authors throughout Company A’s Pre-Publication Process. The applicant advises that pursuant to the terms of engagement, such copyright falls to rest with Company A, either by way of license or direct acquisition (depending on the final terms agreed to).

The labour costs of Company A employees/personnel working in all of the above phases of the Pre-Publication Process are captured and recorded against relevant projects

through timesheets – see below under the heading ‘Capturing and accounting for Pre-Publication Expenses’.

Post-Publication Process

The Post-Publication Process is not relevant to this Application, as it does not give rise to any Pre-Publication Expenses. However, the following is noted for completeness and to provide, by way of comparison, a greater elucidation of the Pre-Publication Expenses.

With regard to print content, this process broadly includes publishing, assigning

relevant International Standard Book Numbers (ISBNs), printing required quantities of each title and commercialising the books.

With regard to digital content, the software platforms hosting digital content are updated to include new digital content, as developed.

Post-Publication expenses include raw materials and other directs costs of the

manufactured goods held for sale (i.e. trading stock in the form of physical books).

Indirect costs (such as overheads) also form part of the unit cost of the manufactured goods held for sale.

Capturing and recording Pre-Publication Expenses

At present, Company A’s Pre-Publication Expenses are captured as follows:

Relevant legislative provisions

Income Tax Assessment Act 1997 section 8-1

Income Tax Assessment Act 1997 subsection 8-1(1)

Income Tax Assessment Act 1997 section 8-1(2)

Income Tax Assessment Act 1997 paragraph 8-1(1)(b)

Income Tax Assessment Act 1997 section 70-10

Income Tax Assessment Act 1997 subsection 70-10(1)

Reasons for decision

All references are to Income Tax Assessment Act 1997 unless otherwise stated.

Question 1

The general deduction provision in section 8-1 states:

Broadly, subsection 8-1(1) provides an entitlement to a deduction from assessable income for any loss or outgoing, to the extent that the loss or outgoing:

These two alternatives are commonly referred to as the positive limbs of subsection 8-1(1).

Whilst in many cases losses and outgoings can factually satisfy both positive limbs, a loss or outgoing need only satisfy one of these limbs to be claimed as a general deduction pursuant to subsection 8-1(1).

However, subsection 8-1(2) prevents a general deduction for a loss or outgoing being claimed under subsection 8-1(1) to the extent that the relevant loss or outgoing is:

These four exceptions are commonly referred to as the negative limbs of section 8-1.

Losses or outgoings incurred

The term ‘outgoing’ is generally taken to encompass all types of expenditure and suggests a movement of resources from a taxpayer (e.g. a payment), while the term loss ensures that losses where no payment is involved (e.g. theft) and involuntary payments are potentially covered.

In respect of what amounts to a loss or outgoing incurred for the purpose of subsection 8-1(1), Crennan J in FC of T v Citylink Melbourne 2006 ATC 4404; [2006] HCA 35; 62 ATR 648; (2006) 228 ALR 301; (2006) 228 CLR 1 stated at paragraph 122:

The applicant has stated that Pre-Publication Expenses captured and recorded in any given year are outgoings that Company A has either:

Accordingly, the Commissioner accepts that the labour costs and external vendor costs associated with Pre-Publication Expenses are outgoings as opposed to losses (i.e. they are payments/shifts of money) that have been incurred for the purposes of subsection 8-1(1).

Relevant nexus

Next, the two positive limbs of subsection 8-1(1) require determining whether there is sufficient connection/nexus between:

The case of Ronpibon Tin NL and Tongkah Compound NL v. Federal Commissioner of Taxation (1949) 78 CLR 47; (1949) 8 ATD 431; (1949) 4 AITR 236 (Ronpibon) established the use of the 'incidental and relevant test' to determine whether there was a connection or nexus between a loss or outgoing and the derivation of assessable income for the purposes of the two positive limbs. The Court in this case found that for a loss or outgoing to come within the meaning of ‘in the course of gaining or producing assessable income’ it is 'both sufficient and necessary that the occasion of the loss or outgoing should be found in whatever is productive of the assessable income.' (emphasis added)

Furthermore, in Charles Moore & Co (WA) Pty Ltd v FC of T (1956) 95 CLR 344; 11 ATD 147 the court held that the loss or outgoing had to be ‘…a necessary part of the operations that are directed to the gaining or producing day by day of what will form at the end of the accounting period the assessable income.’(emphasis added)

The Commissioner accepts that the Pre-Publication Expenses are sufficiently connected with the production of Company A’s assessable income for the purposes of both positive limbs of subsection 8-1. This is because Pre-Publication Expenses are day to day expenses incurred routinely and regularly by the company and it is ‘clearly appropriate’ for these expenses to be incurred in order for Company A to carry on the business of Business Unit A. Without the incurring of these expenses, the creation of the Master Copies, from which Company A ultimately derives its income, is not possible. It is clear that Pre-Publication Expenses are incurred for the purpose of increasing the efficiency of the company (specifically Business Unit A) and therefore increasing Company A’s income-producing capacity.

The Commissioner accepts therefore that the Pre-Publication Expenses are not only incurred (for the reasons described above) but are also necessarily incurred by Company A for the purposes of paragraph 8-1(1)(b).

Provided, therefore, that none of the negative limbs apply in the circumstances, Company A will be entitled to a deduction for Pre-Publication Expenses it incurs pursuant to paragraph 8-1(1)(b).

Negative limb - Capital or Revenue?

In Hallstroms Pty Ltd v. Federal Commissioner of Taxation(1946) 72 CLR 634, Dixon J, in considering the capital revenue distinction, referred at 647 to the general consideration that:

In this context, Viscount Cave in British Insulated and Helsby Cables Ltd v. Atherton (1926) AC 205 at pages 213-214 also stated:

Company A’s publishing business includes continuously getting and updating content of its published or digital materials. The Pre-Publication Expenses are incurred to gain a continuous competitive edge in meeting the constant demand of the market.

Pre-Publication Expenses are everyday expenses that have to be incurred to develop the large array of Master Copies from which items of trading stock are produced and subsequently sold by Company A to generate its regular and recurrent yearly assessable income. They are not incurred to enhance or improve the business structure/operations through which Company A carries on its business. The money outlaid in respect of the Pre-Publication Expenses is not for a sustained advantage which would not be repeated.

Nothing in the facts suggests that the Pre-Publication Expenses are private or domestic in nature, or are incurred in gaining or producing exempt income, or are otherwise prevented from being deductible under a specific provision of the ITAA 1997 or the Income Tax Assessment Act 1936.

Accordingly, for the reasons described above, when a Pre-Publication Expense is incurred by Company A it will be an allowable deduction to Company A under section 8-1.

Question 2

The term trading stock is defined for tax purposes in section 70-10. Section 70-10 states:

Trading stock includes:

(b) *live stock.

Trading stock does not include:

As evident from the wording of subsection 70-10(1), the definition of trading stock is not intended to be exhaustive and anything that is trading stock in the ordinary meaning would also be included unless it is specifically excluded by subsection 70-10(2).

Ordinary meaning of ‘trading stock’ is discussed in FC of T v. Suttons Motors (Chullora) Wholesale Pty Ltd (1985) 157 CLR 277; 85 ATC 4398; (1985) 16 ATR 567. In that case, the High Court of Australia said (CLR at 281-282; ATC at 4400; ATR at 570):

Therefore, property cannot be trading stock unless it is an asset of a business of trading in property of that kind. For this reason a property dealer' s own home is unlikely to be trading stock; similarly, "even where the owner [of shares] is a dealer in shares the circumstances may show that particular shares are not trading stock " (per Walsh J in Investment and Merchant Finance Corp Ltd v FC of T 71 ATC 4140 at p 4150.)

When section 70-10 was introduced in Tax Law Improvement Bill 1997, the explanatory memorandum stated:

Company A trades in physical books and digital content, not in Master Copies. As the Master Copies (print titles and digital content) themselves are not held for the purpose of being manufactured, sold or exchanged in the ordinary course of Company A’s business, the Commissioner accepts that they are not trading stock pursuant to section 70-10.


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